Jeeps have the distinct advantage of retaining a significant portion of their value over time. They depreciate slowly due to their toughness, dependability, and brand recognition.
Individuals are willing to pay a higher price because they know these cars have a reputation for lasting through heavy use.
It is important to remember, however, that not all used Jeeps will fetch a high price. Some vehicles, such as a non-running 19-year-old Jeep Wrangler Renegade, will not receive the same offer as others, such as a low-mileage two-year-old Jeep Wrangler Rubicon or Grand Cherokee SRT8 with collision damage. Some vehicles fall somewhere in the middle, such as a high-mileage, ten-year-old Liberty.
Due to their ruggedness, Jeeps are less likely than other vehicles to require service and repairs. However, because Jeep owners in British Columbia are more likely to use their vehicles for off-roading and other intensive forms of use, the damage sustained when the vehicle requires service is frequently more severe than the average repair job.
Jeeps, for example, may be more prone to transmission failure than other vehicles, a problem that can cost thousands of dollars to repair. As a result, depending on the age of the damaged Jeep and the type of work required, attempting to repair it may not be cost-effective. In such cases, it may be easier to sell it and put the proceeds towards a newer vehicle.